(Solutions)
Influencer Management
Influencer management is not just about building visibility. The fit between the brand and the content creator is crucial for the message's credibility and the campaign's impact. Mismatches generate short-term attention; correct matches create long-term impact.
Not access, but the right match.
In the Istcode approach, influencer management is handled in accordance with brand positioning, target audience behavior, and communication language. Influencer selection is evaluated not based on follower count, but on content tone, interaction quality, and brand fit. The resulting collaborations offer a structure that strengthens, rather than disrupts, the brand's communication integrity.
This service is more than just individual contributions; it's a strategic management model that aims to create a planned, measurable, and sustainable impact.
(Scope)
-
( 001 )Influencer Research and Selection Process
-
( 002 )Brand-Influencer Fit Analysis
-
( 003 )Content and Message Framework
-
( 004 )Campaign and Collaboration Design
-
( 005 )Contract and Process Management
-
( 006 )Performance and Impact Analysis
( Period )
DISCOVERY
Brand objectives, campaign purpose, and target audience are clearly defined.
RESEARCH
Content creators are evaluated based on quality and compliance criteria.
MATCHING
Influencer profiles that align with the brand's language are identified.
FICTION
The content message and sharing structure are configured.
PUBLICATION AND MONITORING
Posts are monitored, and interaction and performance data are evaluated.
Let's begin now.
LET'S EVALUATE IT TOGETHER.