(Solutions)
Photography & Video Production
Photography and video production are fundamental communication tools that determine not just how a brand looks, but how it is perceived. Poorly planned visual productions will distract from the message instead of strengthening it. Therefore, the production process requires a strategic framework before aesthetic preferences.
The image is the message itself.
In the Istcode approach, photography and video production is handled in accordance with brand positioning, communication tone, and the media it will be used on. Visual storytelling is designed not through individual works, but as a system consistent with the brand's holistic language. The resulting content generates lasting awareness, not just fleeting attention.
This service is based on a holistic production approach that encompasses not only the shooting itself but also the planning beforehand and the subsequent usage scenarios.
(Scope)
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( 001 )Brand-Focused Visual Concept
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( 002 )Photo Shoots (Product, Location, Concept)
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( 003 )Video Production and Editing
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( 004 )Social Media and Digital Platform Formats
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( 005 )Campaign and Launch Images
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( 006 )Post-Production and Color Grading
( Period )
DISCOVERY
Brand objectives, content needs, and use cases are clarified.
CONCEPT AND PLOT
The language and structure of visual narrative are defined.
PRODUCTION
Photo and video shoots are carried out according to the planned schedule.
POST-PRODUCTION
Editing, color, and formatting adjustments are made.
DELIVERY | USAGE
Content is structured in formats suitable for different platforms.
